Unconventional cover that helps your advice stand out

These days, with comparison sites and price competition, it can be hard to see what sets some policies apart. By recommending cover that offers more than a financial payout, you could be giving your clients more than they expect.

We know it’s important to do things differently. That’s why all our protection plans available through intermediaries come with Helping Hand  – our comprehensive support service – at no extra cost. In times of ill health, it gives your clients access to advice and support from a personal nurse adviser – even if they never make a claim.

Helping Hand can help you to show the value of your advice and build long-term relationships with your clients, which can only be good for your business.

You can find out more at adviser.royallondon.com/unconventional