Property Portfolio Rescue is rebranding the business and from now on will be known as PPR Estates.
The firm says the rebrand to PPR Estates reflects its expanding private property business with a portfolio of commercial and residential properties.
PPR Estates’ strategic acquisition focus remains London and the South East.
Nick Hopkinson, director of PPR Estates, says: “Today’s announcement marks the start of the next chapter in PPR Estates’business development. The new, more focused name reflects our growing status as a significant London property owner.
“While, the overall ethos of the work we carry out continues to be the same, namely that we are a serious, long-term landlord looking to add significantly to our portfolio, we want to stress that our focus is not purely on purchasing properties from those who may be facing repossession and wishing to access the equity in their portfolios as soon as possible. We have actually focused on the £1m to £5m property/portfolio market for some time and to this end we anticipate making up to £50m of similar purchases during 2011.”
PPR Estates already own over 200 properties and manage over £40m worth of property assets as landlords.