The protection quotation service allows consumers to compare quotes and can be plugged into intermediaries’ own websites.
The adviser can than capture the requirements and contact details of these prospective clients.
Mike Allison, partnership development manager at Paradigm Mortgage Services, says: “As we head towards the Retail Distribution Review many of our firms have, or are in the process of, fully segmenting their client bases and are tailoring their offerings accordingly.
“This tool is ideal for these purposes and will allow customers to initially obtain comparison quotes on a range of protection products.”
Andrew Simon, chief executive officer of Assureweb, adds: “The Assureweb website plug-in demonstrates our continued commitment to making life easier for advisers by providing access to innovative protection products.”