Just Retirement has appointed Keith Haggart as director of retirement needs to drive product development and distribution expansion in equity release and long-term care markets.
He joins from Prudential, where he was business director for equity release.
In his role at Just Retirement, he will be responsible for leading all aspects of the equity release solutions business and for the development of Just Retirement’s future entry into the long-term care market.
Mark Hawthorne, commercial director at Just Retirement, says: “We are pleased to welcome Keith to our team. Just Retirement continues to invest in its senior management team to provide the leadership capabilities to extend and deepen its footprint in the retirement income market and Keith will provide the commercial focus in product and distribution innovation within these key markets.”