The website has been updated to provide specific areas for financial advisers and customers.
Andrea Rozario, director general of SHIP, says: “The new website was created to provide an engaging equity release information source for consumers, advisers and members. We have created a dedicated financial adviser area in recognition of the importance of advisers in the development of the equity release industry.
“We understand that some financial advisers may need more details before taking the first step into the equity release market, and the new website will provide them with information about the market and the role of SHIP within it.
“2009 is shaping up to be a key year for the equity release industry. SHIP’s policy consultation phase commenced with our recent event at the House of Lords, attended by politicians, charities and consumer organisations. The publication of the SHIP White Paper should provider consensus on the steps needed to ensure equity release takes its place as an integral part of mainstream retirement funding.”