A video has also been created for the new website which explains in detail how the LeadPoint system works.
There are also links to LeadPoint’s lead generation blog as well as a dedicated press room which has all of the features and articles that LeadPoint has been mentioned in since its launch in 2006.
As well as all this there is an increased focus on the company itself including profiles of LeadPoint team members and details of special offers and promotions.
LeadPoint currently trades over 15 lead products including mortgages, loans, private medical insurance, debt management & IVA, life insurance, ASU and home insurance leads.
Lead Buyers can create a LeadPoint account for free and start buying leads within a matter of minutes after signing up.
Justin Rees, UK head of marketing at LeadPoint, says: “As an online technology company, our website is our shop window and it was important for us to redesign the whole look and feel of the website to provide better information and resources for both new and existing customers. Our new website is much more informative and user friendly.
“The online video is a particularly useful tool as it explains how lead generation works in a clear and concise way. Over the coming weeks and months we will be adding more and more content to the site to continue to improve the whole LeadPoint experience and to allow people to see the latest information and developments at LeadPoint.”