Lenders could pay us fees as they do to get online business

The 90% of deals that Moneysupermarket.com states are only available direct from lenders are presumably included on its site.

If this is the case I assume it receives a fee from the lenders concerned when clients are introduced to it via the site.

Why should lenders not allow brokers to introduce these cases to them for a nominal fee – say, the same as Moneysupermarket.com?

At least then they could have confidence that their customers are receiving FSA-approved advice rather than none at all.

John Toogood