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Commerical First launches quick product guide

Commercial First has launched a quick reference product guide.

The guide is a summarised version of Commercial First’s product brochure, and is intended to aid intermediaries communicate product criteria more effectively.

The one page guide will show the key product details from Commercial First’s occupier and investor range.

Details include the types of property covered, affordability calculations, maximum loan size bandings, credit profile criteria, repayment options and fees and commissions.

Stephen Johnson, sales and marketing director at Commercial First, says: “The new quick reference guide is the latest development in our ongoing commitment to clear, fair and transparent product and lending criteria and communications.

“Designing product literature is always a fine balancing act between making sure that all the product and critical details are included accurately and also making sure that brokers can follow the information easily.

“The quick reference guide is not intended to replace the full product guide, but it provides an at-a-glance overview that intermediaries can use to illustrate the key product features to their clients.”


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