View more on these topics

Broker wants proof call centre leads are legit

A broker is calling on lead generation firms using call centres to supply transcripts to prove they are not cold calling.

Lara Mackie, a partner at MSL Partnership, raised the issue after she grew concerned that some leads bought by her firm came from cold calls. When she asked for transcripts of the initial sales calls from the lead generation firm involved her request was denied because of data protection laws.

She says: “How can we prove to the Financial Services Authority that these leads are compliant if we can’t get recordings?”

She suggests that call centres undertaking lifestyle surveys on behalf of lead suppliers ask clients for permission to pass on the data gathered to brokers at the time they purchase leads.

Mackie adds: “I’m sure there are brokers around who don’t really mind where calls originate from as long as they get sales. But I’m not willing to risk my business to pay for leads only to get fined by the FSA for cold calling.”

Nick Chapman, managing director of Leadpoint, which generates leads via the internet, says phone-generated leads are not always of the highest quality.

He adds: “Telemarketing companies should ask for client permission during initial calls in case problems come up later. If con-sumers give their consent there is no reason why transcripts should not be provided.”

Vanessa Blount, head of internet-based paaleads.com, says: “Lead generation is not regulated so the onus is on intermediaries to assess whether leads are compliant or not. Brokers should be able to see the transcripts of calls.”

Paaleads.com announced last week that it will display all the transcripts from its telephone qualifying service on its website.

Recommended

PMPA launches TMB exclusives

The Professional Mortgage Packagers Alliance has released a range of exclusive products from The Mortgage Business. The deals include three fixed rate options within TMB’s Self 85 range.

RBS slashes rates on two-year fixes

Royal Bank of Scotland Intermediary Partners has cut the rates on the First Active and RBS two-year fixed rate products.The First Active online two-year fixed rate will have a rate of 5.39% with a £699 arrangement fee, previously 5.55%, until April 30 2009.The First Active online two-year fixed rate will be 5.49% with a £499 […]

Experts should not make mistakes

Mortgages seem to be the in thing for MPs to get stuck into as the subject for early day motions. These motions allow MPs to call for a debate on any topic they feel deserves attention. It’s easy to take these things terribly seriously but even the parliamentary website that holds information on all the motions tabled points out that the vast majority will never be debated.

HMRC helping to remove artificial gains

An investment bond offers investors certain tax advantages, one of which is the ability to take partial surrenders from the investment. This facility allows the policyholder to withdraw amounts up to 5% of the amount invested each policy year on a tax deferred basis, without incurring any immediate tax liability. This tax deferred allowance can […]

Newsletter

News and expert analysis straight to your inbox

Sign up