The Mortgage Show is launched

The Mortgage Show, the UKs first mortgage event created especially for consumers, has been launched by the organisers of Mortgage Business Expo.

To be held at Londons Olympia from September 29 to October 1 2006, the show will give borrowers an insight into every aspect of the mortgage market and put them face-to-face with lenders and intermediaries, as well as a host of other experts.

The show will feature nine zoned areas targeting the different needs of borrowers, from first-time buyers through to property investors, and tackling issues ranging from re-mortgages and specialist mortgages to retirement planning and buying overseas.

But The Mortgage Show will be more than just an exhibition it will be an event encompassing seminar theatres, information centres, activities and competitions, plus special celebrity appearances.

Show director Andy White, who also heads up Mortgage Business Expo, says he wants The Mortgage Show to be enjoyable as well as informative.

White says: Consumers these days are using their mortgages to help fund their lifestyles and this event will reflect that. Whether they are buying their first home or a holiday villa in the sun, The Mortgage Show will help them find the mortgage that suits them best.

The marketplace is hugely competitive at the moment and reaching customers is harder than ever before, but there are still lots of people out there looking for help and information. The Mortgage Show will be the ideal place for lenders and intermediaries to meet borrowers and talk to them about their products and services.

The Mortgage Show is being supported by the Council of Mortgage Lenders and the Association of Mortgage Intermediaries. An extensive advertising and marketing programme will be used to support and promote the show to include national and consumer publications as well as joint campaigns with exhibitors.