This means our expectations of what constitutes good service have soared. Because we know how quickly such tasks can now be completed, we are not prepared to wait days for quotes or potentially life-changing financial decisions.
Never before has the expression time is money been more true. Used intelligently, technology can make all the difference between mediocre and exemplary customer service.
There is no place left to hide, and the latest mortgage software has removed any excuse for bad service – assuming of course that the human involved has been trained to use it effectively.
From a customer perspective, the process of obtaining a mortgage or indeed remortgaging is stressful enough. It isn’t just a business decision or a commoditised, rate-driven purchase such as car insurance. It cuts to the core of emotions. Wanting a roof over our heads is human nature.
Technology can considerably reduce the stress involved. It can also ensure you are running a more efficient and successful business. This is because it means you and your colleagues can concentrate on what you do best – provide first-class client service and turn potential leads into tangible and loyal new business.
Technology can ensure you have the latest information at your fingertips and can keep pace with the fast changing mortgage market.