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Kylie tops the broker chart

Kylie Minogue is the person most mortgage advisers would like to sell a mortgage to and Barbara Windsor the least, reveals a survey by household insurer Select & Protect.

Simon Hood, chief executive of Select & Protect, says: “Bearing in mind the reputation both these people have for certain parts of their anatomy it is quite amusing that this poll resulted in them having a character reversal.”

Financial Advisers were given a choice of eight celebrities to choose from. One third rated Kylie tops, 20% said the same of David Beckham, 19% for Cameron Diaz, 12% chose Sean Connery, 8% Tom Cruise, 5% Margaret Thatcher, 4% Michael Parkinson. No-one selected Barbara Windsor as their client of choice.

Hood says: “I think it fair to say that this indicates that the majority of our agents are male football fans!”

The company also surveyed its 2,400 agents on more business related matters with the following findings:

• 76 % said that regulation of mortgages and general insurance would have no impact on their business

• Over 40% felt that the FSA had been ineffective in communicating on proposed regulation

• Just over 50% of advisers expected to earn more in 2003 with 38% saying the same and 7% less

• 85% stated that the provision of general insurance services to their clients was important or very important.

Hood comments: “Clearly, the view of next year&#39s business environment is pretty low key. But despite recent industry comment suggesting that house prices are going to fall it seems likely that the level of lending will not tail off – indeed it may even increase as people seek to take advantage of lower prices and buy for investment purposes.

“In addition, IFAs will clearly be seeking to increase revenues through whatever channels are open to them. The provision of building and contents insurance when arranging a mortgage is a very worthwhile way to achieve this aim.”


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