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Propertyfinder.com traffic up 104% in January

Propertyfinder.com has noticed a 104% increase in home mover traffic in 2008 with particular interest being shown in rental properties.

After a lull at the end of 2007, January visits to Propertyfinder.com soared 104%, with unique users up 90% compared to the previous month and 15% from January 2007.

Propertyfinder.com also delivered 38% more leads from people expressing interest in specific properties to estate agents in January 2008 compared to January 2007.

The site also reports a 128% rise in online viewings of rental property. The number of leads Propertyfinder.com delivered on rental properties rose 51%, also much faster than leads on properties for sale.

Gillian Kent, chief executive of Propertyfinder.com, says: “2008 has started better than feared and we have seen a lot more interest from home movers than expected. While much of this reflects Propertyfinder.com’s own growth, there is also some life in the market.

“Anecdotal evidence from some of the big estate agency chains shows increased properties on the market and increased interest from home buyers and renters. Mortgage approvals for house purchase have also picked up from their record lows, although they remain subdued.”

She adds: “The rental market is where things are busiest though and we are seeing phenomenal interest from people looking for good rental homes. Our lead generation for estate agents shows that people are not just browsing but actively seeking to move.”

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