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BDM of the week

You can’t help being swept off your feet by Shirley Isherwood’s zest for life and that’s one of the things that makes her an outstanding BDM, says Open Door Solutions’ Steve Holt

Name: Shirley Isherwood

Age: “21!”

Reasons for nomination:

You never forget meeting Shirley. Blessed with an ebullient nature and a zest for life you can’t help being swept off your feet. Personality aside, she has had a significant amount of experience as a BDM. A good BDM has to have tremendous stamina and tenacity to find new relationships and nurture them, plus the motivation to drive business forward.

Shirley certainly has plenty of grit and her outgoing personality, together with her enthusiasm, allows her to single out and develop relationships, This makes her an asset. Shirley is also an excellent communicator and always keeps her clients in the loop.

In the business she is at ease working either alone – often travelling long distances across the country to seek out new opportunities – or as part of a team. This flexibility is vital for the role. Shirley is capable and conscientious but what sets her apart is her firm belief in going the extra mile to get the job done.

BDM says:

I have worked with Steve for a number of months and he was a valued companion at recent road-shows. His knowledge and understanding of the financial services industry is second to none and his approach to his work is something I admire. Steve’s guidance has been a great help in the time I have known him and he has been a pleasure to work with.

Have you got a BDM that has impressed you? Please send nominations to


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