GE appoints new head of external communications

GE Money Home Lending has appointed Mark Maguire as head of external communications.

Maguire has almost 10 years of communications experience including time with Abbey and Egg. Mark joined GE Money from Egg where he was most recently Head of PR.

Maguire will be responsible for GEs external reputation with the UK media. In addition, he will be responsible for the management of an In-house PR Manager, as well as retained external agency.

Colin Shave, chief executive at GE, says: With his extensive background in working for high profile financial services brands, we are delighted to have Mark on board and I look forward to working with him.

Maguire says: GE Money is a company with great ambition and an increasingly diverse range of competitive and compelling products. I look forward to working closely with the business to maximise the potential of GE Money in the UK.