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Like Rory McIlroy we all need tenacity

SOPHIE_HALL.jpg
SOPHIE HALL, DISTRIBUTION DIRECTOR, INTELLIFLO

I’m passionate about people who do things well, particularly those who have had a bit of a knock and bounced back.

We’ve had a great example of this recently with golfer Rory McIlroy claiming his first US Open Championship at the age of 22.

After his collapse on the verge of victory at Augusta in April, to see what he has achieved in less than three months brings meaning to the phrase ’If at first you don’t succeed, try, try again’.

For those of us who have been in the mortgage market a long time, I guess it’s a similar story.

Those with solid foundations are able to adjust their businesses to the changing market and we are now seeing a shift from clients who are looking to buy a house to those needing help with their rental needs.

A good customer relationship management system will stand you in great stead for identifying those who are renting and still have the same insurance and family protection needs as those buying property.

In addition, the relationships you build with them will go a long way to making sure you are the first person they call should the housing market start moving and they want to purchase a home.

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