View more on these topics

Bankhall unveils new corporate identity

Bankhall has unveiled a new corporate identity at its annual sales conference in Monte Carlo the first change to its look since its launch in 1993.

The introduction of a new corporate identity is one part of a major overhaul at Bankhall under the direction of chief executive Peter Mann.

This has included a root and branch look that the organisation will adopt and a review of both its short term initiative and long term strategies.

Mann says: “The process has had a number of priorities – to sustain a significant market presence through our chosen areas of activity and ensure that our members always remain at the heart of everything we do.”

Bankhalls new corporate identity is part of a full rebrand which includes the development of brand values.

Mann says the new identity promotes a clear positioning for the group with an entirely fresh, strong and confident new look one which will be instantly recognisable in todays market environment.

Market director Richard Howells adds: “We recognise that our previous identity was dated and that there was inconsistency in the look across all external communications and market activities that needed addressing.

“Our market has also moved on from image and tone of voice point of view in to a more simplified one for benefit of business customers

“It was important that Bankhalls new look reflected these changes and we are pleased with the result.

“The development of our brand will result in a clearer more consolidated approach to communications and will work towards our vision of One Bankhall.”

Recommended

Trigold ranks 17th in Sunday Times Tech Track 100

Trigold is celebrating 17th place in the Sunday Times Microsoft Tech Track 100 for Britains fastest growing technology companies. The Sunday Times Microsoft Tech Track 100 ranks Britains fastest-growing private technology companies by sales over a two-year period, between 2002 and 2004.Bill Safran, CEO at Trigold, says: I was shocked and delighted that we obtained […]

Mortgage approvals up 8.1% in August

Figures released by the Bank of England show that the number of new mortgage approvals for home purchases was 107,000 in August, up 8.1% from 99,000 in July. Compared to a year earlier, mortgage approvals are now 15.1% higher, the first annual increase recorded since June of last year, contrasting with the dramatic fall of […]

BoI sells B&W branches for £150m

Bank of Ireland has completed the sale of its Bristol & West branch network and associated deposit book to Britannia for £150m. Details of the sale were first announced on May 24. The profit on disposal of the branch network is expected to be approximately £120m after tax and will be reflected in the interim […]

Dinosaurs dying on the high street

Throughout this year we have seen a stream of societies closing their high street branches. The dinosaurs are slowly dying out. As I shall try to explain, this is effectively a vote in favour of intermediary sales and a recognition that intermediaries make for a low-cost distribution channel for all mortgage lenders. Too low in […]

Newsletter

News and expert analysis straight to your inbox

Sign up