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The importance of joined-up technology is becoming evident in the sales process

Star Letter

From Steve Jones

The Financial Services Authority’s recent criticism of mortgage sales is a wake-up call to the industry. No matter how good or experienced an adviser is, the plethora of products available and the volume of business done means you would have to be a superhuman to keep track.

Only through the use of strategic compliant point-of-sale technology can organisations take some of the burden from the shoulders of those who sell mortgages. Many companies scraped a solution together to achieve Mortgage Day compliance and then stood still, often for valid reasons of cost or resource availability.

Sellers of mortgage products will place increasing emphasis on the technology available to them when deciding where they work or what network to join. This is not just in terms of tools to win business but also the ability to leave an audit trail.

It’s fine having facilities to use at various stages of the sales process but increasingly, the importance of it all being joined up in the world of sales and compliance is coming to the fore.

Steve Jones
Chief executive officer
N4 Solutions
By email

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