London-based broker Quantum has done a deal with Pride Mortgages to provide mortgage and life assurance advice for an alternative lifestyle guide for the gay, lesbian and bisexual community.Pride Mortgages is the mortgage marketing arm of Pride Direct, which has been launched in partnership with Gaydar and the Rainbow Network – who together own 90% of the online lesbian and gay market in the UK – to produce an online business directory for 2.8 million users. Jonathan Burridge, managing director of Quantum, says: “We are in the business of servicing all customers that match our client base and this includes the gay and lesbian community. This is about recognising the power of the pink pound and ensuring Pride Direct’s users have the appropriate financial products. “The best way to do this is to provide a comprehensive and professional service, which we can deliver. We are pleased to have reached an agreement. It is good for Pride Direct’s users and has great potential for our business.” Hamish Gordon, managing director of Pride Direct, says: “This is the first in a line of branded products we are developing to provide a choice of innovative and quality services for the gay and lesbian community. “Quantum’s record of quality of service and professionalism means we are secure in the knowledge that members of the gay and lesbian community will find this a competitive and comprehensive service that targets their mortgage needs.”
Servicing rights for brokers, pension term assurance sales and record keeping are among the upcoming issues highlighted by our experts
October saw the largest increase in new buyer enquiries in two years and marked the fourth consecutive month of increases, says the RoyalInstitution of Chartered Surveyors. Its housing market survey released today shows that although house prices slipped back again last month, the pace of decline was at its slowest in 15 months.The number of […]
Ian Giles will be joining Kensington Mortgages on December 5 as marketing director. Leading a specialist team, Ian will be responsible for developing and championing new business initiatives, new product/market development and deployment, all marketing communications including the development of the on line channel, and driving incremental value from existing customers.Alison Hutchinson, managing director of […]
The greatest selling barriers in any emotive sales area are myths and misunderstandings on the part of the consumer. The equity release market is typical of this.
The Department for Work and Pensions (DWP) has unveiled a new communications campaign to raise awareness of the new State Pension that will be launched next year.
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