Each individual lead costs £45 (VAT exempt) and members must take a minimum test of 10 leads. All leads are hot keyed and e-mailed simultaneously to the adviser and any lead which is unquotable is replaced.
Triangle Direct is also able to supply training as necessary and it can help Paradigm’s members conduct statistical analysis of their management information to ensure they maximise this business channel in the long term.
Bob Hunt, chief executive of Paradigm Mortgage Services, says: “Life insurance leads are becoming an increasingly valuable new business source for advisers wishing to diversify, particularly so as difficulties persist in the mortgage market.
“Paradigm has therefore linked with Triangle Direct to offer our members access to ‘hot key’ leads which with appropriate and ongoing support, monitoring and training consistently convert to sale in excess of 30%, providing a potentially significant extra income stream.
“Not only will Triangle Direct provide the leads, they have also agreed to work with individual members to ensure they get the most out of the relationship, analysing management information to help provide a long-term profitable arrangement.
“These are certainly not the best of times for mortgage advisers at present, however, Paradigm continues to offer such opportunities for our members to ensure they can make the best of the current market and they are in prime position to benefit when the market takes a turn for the better.”
Colin Pocknell, business development director at Triangle Direct, says:“We are delighted to form a business partnership with Paradigm and look forward to working with Paradigm’s members to develop this exciting and profitable opportunity.
“We pride ourselves on providing good quality, high converting leads on a long-term basis. At Triangle Direct we are different from ordinary lead providers in that we adopt a ‘partnership’ approach of working alongside members to ensure that business objectives and profit margins are achieved.”