Marketing Innovation Forum to take part in Sesame roadshows

Marketing Innovation Forum, the recently launched online marketing service, is to participate in a series of mortgage events hosted by Sesame.

Sesame’s Mortgage Extra Live events take place in April and May at eleven locations around the UK.

MIF will deliver a presentation on business development, which will highlight to attendees a number of ideas and opportunities that can help them build and diversify their business models in the current economic climate.

The presentations will be delivered by Julian Wells, co-founder of MIF, and Alan Dring, recently announced as the MIF sales guru.
Wells says: “We are delighted to have been invited to participate in these events and to have the opportunity to showcase the MIF brand around the UK.

“Sesame is one of the best known brands in the market and this is a great opportunity for us to work alongside them and to meet over 1000 of their members. Our forums are a hive of activity and we have numerous interesting insights and ideas to share at these events which can help advisers.”
Helen O’Donovan, head of mortgage products and communications at Sesame, says: “We’ve refreshed the structure of this year’s events to expand the focus beyond mortgages, protection and GI.

“By inviting industry experts, such as the Marketing Innovation Forum, we can provide advisers with new ideas for business development and marketing to help them run their businesses as effectively as possible.”