LeadPoint launches Trigold partnership

17 June 2008

LeadPoint’s technology allows lead buyers to target the prospective customers that are right for their business.

Leads are delivered in real time and are competitively priced based on performance and ratings by members of the LeadPoint community.

This platform allows lead buyers to manage and monitor their lead buying activity thanks to a simple user interface and a full suite of reporting tools.

Trigold users will benefit from a link from their preferred sourcing system to LeadPoint.

They can speed up the process because the LeadPoint technology delivers customer information to brokers within seconds of them submitting their details online.

David Aylmer, business development and marketing director at Trigold says: “This new partnership is a huge step forward for brokers tackling the reduction in business as a result of the credit crunch.

“The pressure on advisers to generate business has never been greater and now they can do this from their sourcing system. Another huge benefit for brokers using LeadPoint is that they provide a variety of different lead types and filters, including mortgage, remortgage, secured and unsecured loans with more lead types coming online soon.

He adds: “Technology used in this way can help advisers not just survive but thrive even in these difficult market conditions.”

Nick Chapman, managing director of LeadPoint UK, says: “We’re delighted to launch this integration with Trigold, the undisputed software of choice for UK mortgage intermediaries.

“We have been speaking for some time with Trigold about the best way to deliver lead generation into the hands of their users and this integration offers a host of benefits.“

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